Business

BRAND EXTENSION achievement FACTORS Data abstract turn tail template BRAND EXTENSION raise: __ wild Bull Black Tea_____________ answering demographics To examine gender, we conducted a _Frequencies____ psychoanalysis with the gender variable. The results show that _69.2__% of respondents were strong and 30.8% were female. To examine fascinate on, we conducted __ Frequencies __ analysis with the age variable. The results show that the age of comfortably respondents was _26-40____. To examine knownity with our denounce, we conducted __one seek t-test___ analysis with the known variable. The results show that normal tarnish well-known(prenominal)ity [was above than 4] which indicates that [ old(prenominal)ity of Red Bull is high]. enrapture delegate your gender.| | oftenness| part| bind percentage| Cumulative share| legal| Male| 36| 69.2| 69.2| 69.2| | Female| 16| 30.8| 30.8| 100.0| | grow in| 52| 100.0| 100.0| | Please indicate your age convention:| | Frequency| Percent| Valid Percent| Cumulative Percent| Valid| 17-25| 21| 40.4| 40.4| 40.4| | 26-40| 26| 50.0| 50.0| 90.4| | 41+| 5| 9.6| 9.6| 100.0| | summarise| 52| 100.0| 100.0| | One-Sample Statistics| | N| taut| Std. Deviation| Std. Error look upon| How familiar are you with the commemorate Red Bull?

-Not familiar at all: genuinely familiar| 52| 6.02| 1.129| .157| One-Sample interpret| | Test Value = 4| | t| df| Sig. (2-tailed)| Mean departure| 95% Confidence musical interval of the Difference| | | | | | Lower| upper berth| How familiar are you with the brand Red Bull?-Not familiar at all: very familiar| 12.900| 51| .000| 2.019| 1.70| 2.33| posterior trades strength toward the parent brand H1: The target food market has a positive pose toward Red Bull. To test guessing 1, we conducted a(n) __one sample t-test________ analysis with the brand ATT variable. The results show that [overall brand attitudes were nearly fair to middling the middle number 24, indicating neither...If you want to get a complete essay, set up it on our website: Ordercustompaper.com

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