The Changes in Corporate Governance of Japanese Companies Essay

The Changes in Corporate Governance of Japanese Companies - Essay Example The essay "The Changes in Corporate Governance of Japanese Companies" talks about the Toyota company marketing strategy, its history from the company's inception and its main goals for the company's future. Toyota was initiated in the year 1933 as a branch of Toyoda Automatic Loom Works with the main purpose of vehicle production under the direction and control of Kiichiro Toyoda, the son of the founder. It initial automobiles was the G1 and the A1 passenger car produced in the year 1935. In the year 1937, the Toyota Motor Company was initiated as a separate and independent company. In the year 2008, the Toyota Motor Company became numbers one globally in terms of sales; it surpassed the sales of General Motors. In the year 1924, Sakichi Toyoda came up with (invented) the Automatic Loom of the Toyota Model G. this invention ensured that the automobile stops itself automatically when a problem occurs. This automatic loom thereafter became part and process of the Toyota car production process. In the year 1929, Sakichi Toyoda sold the automatic loom patent to a British company; and hence automotive development startup capital was found. In August 1937; the name of the company was changed and trademarked as Toyota Motor Company. As from September 1947; Toyota Motor Company sold a small vehicle under the Toyopet name; for example Toyopet SA, Toyopet SB truck, and Toyopet Crown. However, in 1957 the Crown name was not well received in the United States of America because of connotations to toys or pets.